Save or Splurge: 8 Sensible Beauty Investments
Beauty is a multi-billion dollar industry.
Women from developed and developing countries are huge fans of cosmetics and everything beauty-related. Skin care products and tools are popular, especially in France, China, Japan and South Korea.
Meanwhile, in the US and the UK, makeup products are sold by the millions every single day. Average American women, in particular, are believed to spend a total of $15,000 on makeup in their lifetime.
The abundance of beauty-related products on the market creates one problem for the most sensible consumers, however. With numerous options, it’s hard to determine which products are worth your hard-earned money and which are purely a marketing ploy.
It’s worth noting as well that price is never a reliable gauge for quality. A beautifully packaged $180 designer highlighter made with crushed pearls can be a complete dud compared to an $8 drugstore one.
If you need to make sure you’re investing in your physical beauty the right way, lifestyle and fashion experts share eight beauty investments to either save or splurge on.
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1. Highlighter
This is a must in achieving that healthy glow even when it’s been weeks since the sun was fully out. There are many high-end, mid-range and affordable options to choose from. Beauty experts say – save your money. A really good drugstore brand can provide tons of color payoff and long-wear. Plus, you get a lot of product in a single purchase.
If you really want to save and you have a neutral eyeshadow palette with gold, copper, peach, and cream metallics, you don’t need to buy highlighter because these make fabulous substitutes.